Friday, November 06, 2009

Gundam is to Star Trek as Macross is to Star Wars

People who study marketing know that competitions often come down to two companies, like Coke and Pepsi for carbonated sugar water or Mac and Windows for consumer operating systems. And for old school anime fans like me, I think Gundam and Macross fill a similar duality. Gundam is the "Star Trek" of the anime world, the groundbreaking franchise without which nothing after could have come, which tells a reasonably realistic story about mankind colonizing space, developing mecha suits called mobile suits and evolving into Newtypes. Macross is the series that throws realism out the window, instead telling a more emotional story with impossible transforming mecha and interstellar wars whose outcomes are invariably determined by a song. Ever since my son was small, we've had fun being Gundam fans together, watching the various series and doing father-and-son stuff like building model kits. When he borrowed my copy of the Macross Ultimate Frontier for the PSP, he played through all the levels then asked to see the show, so now we're having fun viewing the major Macross series together starting with Macross Frontier. And I've borrowed his copy of Gundam Battle Universe, a fabulous game made by the same staff in which you play through every battle from the One Year War to Char's Counterattack. Anime has really brought us together.

About the best live-action Macross we'll ever see, from a pachinko commercial.

7 comments:

sam said...

On the other hand, the lightsabers / beamsaber and Jedi magic / newtype lead characters make Gundam look very Star Wars.

Peter in Japan said...

You have a point! All that did come right after Star Wars too. But in the end Gundam lacks the highs of Star Wars, and really getting emotional about it is (for me anyway) only possible if you grew up on it, as I did in college during my "Japanese childhood."

Macross, I think anyway, has more emotional appeal, e.g. high love triangles, "moe" characters (I have bought many a Macross model to get the Minmei art on the box, but can't really tell you who the main female character of Zeta Gundam might be, there are so many that come and go). Macross "wins" the emotional battle, although Gundam is a part of every boy's youth.

Parinya.k said...

Cool i love it.
new gundam website
http://thaigundam.blogspot.com

Van Strapp said...

That Macross pachinko commercial screengrab looks amazing! Do you have a video link for it, by any chance?

Peter in Japan said...

Yes, here you go.

Peter in Japan said...

Oops, that's the wrong link, but that's cool. An overview of Macross for pachinko players who don't know the franchise? Complete with awful Macross 7 Fire Bomber. Try this.

Mike said...

I'm not sure I agree with your comparison of Trek not being as emotional as Star Wars. I love both Trek and Wars and all I can say is that I found far more compelling characters with emotional depth in Trek than I ever did in Wars. Wars had one emotionally deep character: Darth Vader (in the original trilogy, at least). Everyone else was a cardboard cutout.