J-List aims to be a "wonderful toybox of things from Japan," with something unexpected for everyone inside. Besides our popular Japanese snacks, we stock dozens of varieties of Japanese gum, from the popular Black Black caffeine gum that keeps truck drivers and college students awake, to traditional uranaikko gum with sticks that have a random fortune written on each, plus the fun "Haruhi Gum" Acuo, which turns normal girls into anime girls when you see it (click to watch the YouTube commercial).
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